3 KPIs for Measuring the Effectiveness of Your Event

Meetings and events are a huge investment for your company. Whether you organize product launch meetings, employee training sessions or seminars, you probably have to rent training room, book a caterer, send out invites and start posting about the event on social media. That’s a lot of work involving huge investments in terms of money, time and efforts. No wonder companies in Singapore want to make sure they get a high return on the investment. But how will you measure the effectiveness of your meetings. Here are some the key performance indicators (KPIs) to look at.

1. The amount of wasted time

Despite being hard-working, around 20% Singaporean professionals use up a major part of their event time unproductively. This wastage often happens due to unfamiliarity with technology, not knowing how to set up equipment or tools, not having a set agenda, and the not starting the event on time. So it’s important that you keep a track of how much time you’re actually using on your meetings and events.

2. Planned time versus spent time

You might have assigned a specific duration for each task, but it doesn’t mean anything until your staffers can meet that target. Compare your allocated time with the time you actually spent on individual segments to arrive at hard numbers. This will also be useful to alter your schedule accordingly in the future and to downsize certain segments and expand others that require more attention. Prevent unnecessary stalling or hang-ups by looking for classroom rental service that offers facilities like a good Wi-Fi connection, projectors, and easy access to washrooms and photocopying services.

3. Attendance

Start by taking a look at your invitee list. How many people are actually turning up? The difference between the number of invitees and attendees is a straightforward indicator of the effectiveness of your event. If the difference is disturbing, maybe you rented the wrong training room the last time, the trainer wasn’t up to the mark, or you need a complete overhaul in the way you plan and execute your events.