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How to Train Your Customer Service Team

Customer service representatives are the face of your company. Whether they interact with your customers face-to-face, over the phone or via chat messages, their style of communication plays a major role in shaping your brand’s perception in the customer’s mind. No wonder top companies spend top dollars to provide training to their customer service representatives. But, before booking your training room rentals or classroom rentals for customer service training, consider learning the below tips.

Record customer interactions

Every day, your customer service representatives handle a large number of customers. Some of those interactions may go wrong. It is important to look back at those to see what went wrong. For instance, if you’ve recorded conversions between an irate customer and your service representatives, you can later sit with your team to show them where they could have asked a different question or used their listening skills or showed a little empathy in order to create more positive outcomes.

Have your customer service teams play memory games

Calling your customers by their names can make a whole lot of difference. But understand that your customer service executives interact with hundreds of customers every day. Remembering everyone’s name is an uphill task. That’s exactly why you should encourage them to play memory games as part of their training.

Use mock calls for the training

One way to improve the telephone skills your team is by training them through mock calls. For instance, your new employees can play the role of a telephone operator, while your seasoned callers can play the role of an unhappy customer. Let the conversation happen and then review the whole thing to find out areas where the trainee could have done better. It is also important to give proper and timely feedback about each training session. Otherwise, their learning remains incomplete. You can also involve some of your management staff in the review process.